Neta Automobile Shows Big Moves at Beijing Auto Show

On April 25th, the Beijing Auto Show kicked off with Neta Auto’s strong debut of its main models, including the Nezha L, Neta S, and Neta GT, bringing a feast of green mobility and technological innovation to the audience. To accelerate the realization of “affirmative action in technology,” Neta Auto, in collaboration with Qualcomm and Vehicle Link, launched the world’s first Snapdragon Ride Flex (SA8775P) cabin-driver fusion platform. At the same time, a large model product, NETA “Qiankun Circle,” will soon be available on Neta L. This will open up a new era of automobile definition by AI large models.

The new Neta L, which makes its debut at the show, is positioned as a “Family Intelligent Super Range Extended SUV” and is aimed at independent young families with a new consumer outlook to create a safer home, a home that can run further, a home that is better looking, a home that is more comfortable, a home that is better sounding, and a home that is smarter. Neta L will be the first model to be equipped with the large model product NETA “Qiankun Circle”, which will be realized through OTA in June. In addition, as a global model, Neta L is scheduled to be launched in the Southeast Asian market in the third quarter of 2024, the Middle East, the Americas and Africa in the fourth quarter, and the European market in the first quarter of 2025.

With the theme of “Opening a New Era of Automobile Defined by Big AI Models”, Neta Auto expressed its strategic ambition of All In AI, which will accelerate the promotion of technological affirmative action, said Zhang Yong, co-founder and CEO of Neta Auto.
World Debut of Snapdragon Ride Flex (SA8775P) Cabin-Drive Fusion Platform

At the launch event, Neta Auto, together with Qualcomm and Vehicle Connections, launched the world premiere of the Snapdragon Ride Flex (SA8775P) cabin-driver fusion platform. “This platform integrates cutting-edge technology with the ultimate price/performance ratio, and will revolutionize the industry’s perception of the smart cockpit experience, making Neta the first new energy automotive brand to carry the Snapdragon Ride Flex (SA8775P) cabin-drive fusion platform, which we plan to officially implement on production vehicles in the second quarter of 2025. This is a sign that Neta Auto will continue to lead the way in upgrading the cabin.” Yu Songyao, Assistant President of Neta Auto and Director of the Intelligent Research Institute, said.
Compared to other cockpit fusion systems on the market, the Snapdragon Ride Flex (SA8775P) cockpit fusion platform supports both digital cockpit and intelligent driving functions on a single SoC, with strong performance and leading edge in terms of CPU, GPU, and NPU processing power, supporting the realization of complex intelligent cockpit functions including immersive 3D real-time rendering, 8K ultra-high-definition displays, and a new, more advanced, and more sophisticated cockpit. It supports the realization of complex intelligent cockpit functions, including immersive 3D real-time rendering, 8K ultra-high-definition display, and top-notch sound with ultra-low latency, as well as ASIL-D level functional safety, making its all-round performance top-notch. Compared to Neta’s previous generation of cockpit systems, the system has been upgraded and optimized in all aspects, opening up unlimited possibilities for Neta’s future path of intelligence.

The Snapdragon Ride Flex (SA8775P) cabin-driver fusion platform, combined with Neta’s self-developed multi-screen and multi-modal interaction features, provides users with an unprecedented driving, entertainment, comfort and safety experience. Neta’s industry-leading end-side big model technology has also been integrated to significantly improve the performance of the intelligent driving system, provide users with solid privacy and security protection, and realize an intelligent experience for thousands of people. At the launch site, Yang Hongze, Chairman and CEO of Wuxi Carlink World Information Technology Co., Ltd, said that the 8775 program, which supports the operation of the car-side large model, can further enhance the user voice interaction intelligent experience, the driving experience of user visual scene interaction, and the exploration and innovation in this field will be the key core of the development of the cockpit.

Sun Gang, vice president of product marketing at Qualcomm Technologies, said that the latest domain control products jointly released by the three parties not only represent the technological progress of the entire automotive intelligence industry, but also serve as a model of cooperation between Neta Automotive, Qualcomm, and AutoNation for the industry, and open up a new starting point for the technological route of cabin-driving fusion in China’s automotive industry, which ultimately empowers the industry to technologically innovate and upgrade the user experience.